NetMargin goes above and beyond when it comes to your brand reputation. Unlike other ad networks, compliance and privacy issues are our primary concerns. We understand the nature of online marketing and know when Publishers and Advertisers can do business in a safe, secure environment, there is a positive and meaningful impact on results.

BrandShield was created to help safeguard your intellectual property by making sure all campaigns adhere to the highest industry standards. BrandShield consists of a variety of tools to help you drive revenue while giving you peace of mind.

Our commitment to consumer privacy and CAN-SPAM compliance means we conduct a detailed review of the offers running on our network to ensure they are safe for you, your customers and our affiliates.

Heading up privacy efforts is Quinn Jalli, Privacy Officer and Vice President of ISP Relations. Quinn brings five-plus years industry experience, and, most recently, he served as the Director of Privacy and ISP Relations at Digital Impact. Quinn has represented Fortune 500 clients to the major ISPs, and has spearheaded successful efforts to establish industry-leading deliverability rates. Quinn has also played a key role in the formative process of CAN-SPAM, as he has worked with key member of Congress and the Federal Trade Commission on the law and its regulations.

When an opt-out request is made at any point in your enterprise, the request is recorded in our sophisticated compliance platform. The pioneering technology was designed to automate the entire opt-out communication and list suppression process across hundreds of Advertisers and Publishers. Once implemented, it’s business as usual. NetMargin quietly works behind the scenes and keeps an audit trail of all unsubscribe activity.

The Suppression File Management Systems provide Advertisers with a turnkey solution to create, manage, and distribute suppression files from a central location. The system is integrated within our network, meaning the technology is already in place and currently being used across the entire industry.

NetMargin employs the tools necessary to closely monitor which partners are actively downloading suppression files, as well as monitor all activity to those files. This, along with From and Subject Line monitoring, encourages full participation in a universal compliance program while minimizing fraud and abuse.

Ad Networks need to provide a safe and compliant environment for both Advertisers and Publishers doing business within their network. Networks traditionally have little or no visibility into the sending quality of their publishers. This can endanger an Advertiser. Alternatively, an Advertiser may not be supplying Publishers with updated suppression files and that can negatively impact the Publisher’s Sending IPs’ reputation.